Search Engine Optimization (SEO)
Search Engine Optimization (SEO) can be extremely tricky and difficult to manage on your own. It is constantly evolving and you have to keep up with with the whims of all the major search engines such as Google, Bing and Yahoo. Understanding their complex algorithms and the frequency with which they change them can be a daunting task. Let us take care of this for you since it is what we do best, so that you can focus on what you do best.
SEO consists of several components including onsite services which is somewhat technical and includes coder lingo like Meta tags, title tags, file sizes, image optimization, alt tags, G-Zip compression, and the extremely important strategic content writing. Use the Free website grader above to see how your site compares and to find out where we can help you improve.
Search Engine Optimization also includes what is referred to as off-site SEO. This leans heavily on social media and blogging efforts which can both be extremely time consuming. Vertex Visibility offers a full line of offsite services to make sure your social signals are consistent and relevant to our company’s products and services as well as your industry.
We can also ensure that your company is listed on all of the most important directory listings known as Citations and that they are maintained properly with the most up to date information.
All these complex and extremely important elements are designed to make sure you show up on the first page organically. Each Industry is different, and results can vary, but Vertex Visibility can provide you with the expertise to make sure your efforts are as consistent and efficient as possible.
Search Engine Optimization FAQ
SEO stands for search engine optimization. It is the process of improving a website’s ranking in search engine results pages (SERPs). This can be done by optimizing the website’s content, structure, and code.
Why is SEO important?
It is extremely important to your online marketing efforts because it can help businesses to increase their website traffic and generate more leads and sales. When a business’s website ranks higher in SERPs, it is more likely to be found by potential customers who are searching for products or services like the ones the business offers.
How does SEO work?
It works by improving the website’s ranking in SERPs. This can be done by optimizing the website’s content, structure, and code.
Content optimization
This involves creating high-quality content that is relevant to the target audience and includes relevant keywords.
Structure optimization
During the website design process, it is important that you create a website that is easy to navigate and has a clear hierarchy.
Code optimization
This involves using the correct code and avoiding errors.
What Are The Benefits Of Search Engine Optimization?
The benefits include:
- Increased website traffic: It can help to increase a website’s traffic by improving its ranking in SERPs.
- Increased leads and sales: It can help to increase a business’s leads and sales by driving more traffic to its website.
- Improved brand awareness: It can help to improve a business’s brand awareness by making its website more visible to potential customers.
- Increased customer satisfaction: It can help to increase customer satisfaction by making it easier for customers to find the information they need on the website.
How To Get Started
If you are looking to get started, there are a few things you can do:
- Choose a reputable company: There are many marketing companies out there, so it is important to choose one that has a good reputation and experience in your industry.
- Set realistic expectations: SEO is a long-term process, so it is important to set realistic expectations. You will not see results overnight.
- Be patient: It takes time and effort. It is important to be patient and consistent with your efforts.
By following these tips, you can get start improving your website’s ranking in SERPs.
Vertex Visibility’s SEO services
Vertex Visibility is a full-service SEO company that can help businesses of all sizes improve their website’s ranking in SERPs. Our team of experienced SEO experts has a proven track record of success in helping businesses achieve their SEO goals.
Our services include:
- Website audit: We will conduct a comprehensive website audit to identify any areas that need improvement.
- Keyword research: We will research the most relevant keywords for your business and industry.
- Content optimization: We will create high-quality content that is relevant to your target audience and includes relevant keywords.
- On-page optimization: We will optimize your website’s content, structure, and code to improve its ranking in SERPs.
- Off-page optimization: We will build backlinks to your website from high-quality websites to improve its ranking in SERPs.
- Reporting: We will provide you with regular reports on your website’s performance.
If you are looking for a reputable marketing company that can help you improve your website’s ranking in SERPs, contact Vertex Visibility today.